Following Jay's death in 1967, his
son Roger Sprague and wife Dana took over the operation. One
of their first priorities was constructing a new plant across
the road from the old factory in 1968. They changed the name
of the company to Sprague Foods Limited and continued to can
local products until 1976 when they ceased canning tomatoes.
The changing markets led the company
into new product lines. Roger said, "We focus our production
on specialty products. We have an enduring commitment to providing
superior value to our customers and our belief in quality has
allowed our products to reach an ever-growing customer base."
Today, the company cans a variety of beans, soups, and pastas
in sauces.
Two of Roger and Dana's three sons,
joined the family business after graduating from University.
Daniel spearheaded the construction and design of the new plant
in Belleville, putting his engineering degree from the University
of Ottawa to task prior to starting his own food processing
business. Rick is applying the skills he acquired from his doctorate
studies in food processing at the University of Guelph. He leads
the company development of new product lines.
A new building was started in May
1993 in Belleville. The latest technology was used to construct
a building to meet the highest food plant sanitation standards
in the food industry. The building is located on College Street
in Belleville and is five times the size of the factory in Mountain
View.
The success of this company is attributed
to several factors. Roger and Dana transformed the company into
a year-round operation when they started the plant in 1968 at
Mountain View, recognizing the financial limitations of operating
a seasonal business in the highly competitive food industry,
especially when facing much larger competitors. The company
developed a market for special varieties of canned beans which
for many years appealed only to ethnic groups. Today several
of these products are being enjoyed by a very diverse consumer
base as health awareness and dietary habits improve, and as
Canadian cuisine matures.